You can trade in everything these days – your car, your boat, your iPhone, even your old golf clubs. So why can’t you trade in your house, too? Well, now you can! Knock has launched a brand new, innovative home trade-in program in Atlanta!

Knock, a new online real estate service, is solving the timeline issue for home buyers that are trying to buy a new home, but must sell their current home first.

With the goal of making home selling simple and certain, Knock was created by founding team members of Trulia to help eliminate market unpredictability. The company combines technology, local market expertise and a 200-point home inspection to competitively price and sell homes in six weeks or less – guaranteed.

“We’re fundamentally changing the face of home selling by utilizing data science to price homes accurately, technology to sell them quickly and a dedicated team of professionals to guide homeowners through the selling process,” said Sean Black, co-founder and CEO of Knock.

By bringing the process entirely online, from pricing to paperwork to scheduling repairs and showings, Knock empowers sellers to manage the sale of their home from any device, anywhere. This is very important, as today’s busy homeowners don’t have time for every cleaning, showing and meeting required to successfully sell a home.

Knock’s unique platform provides homeowners a guaranteed way to sell their home at market price in six weeks or less for the same six percent as a traditional listing. As an added bonus, home sellers have additional price assurance through a rebate offer. If Knock purchases a home and sells it at a higher price later, the original seller will receive a rebate of 90 percent of the difference.

After completing a short questionnaire online, the seller will receive an email with a quote range and full market analysis for their home. If they’re interested in working with Knock, the next step is Knock’s proprietary 200-point home inspection, which results in a final selling price quote. The homeowner can then elect to move forward with Knock in one of two ways – 1) list with Knock for six weeks or 2) sell to Knock immediately. At the end of the six week listing period, or at any time during the process, the homeowner can choose to sell the home to Knock for the previously agreed upon price. The result is that homeowners have the freedom and confidence that their home will be sold in a maximum of six weeks!

Why is Knock’s unique selling proposition so important? Because when you find that perfect home, you don’t want to lose out because your old home hasn’t sold!

If you’re interested in getting a free online quote and market analysis for your house, or want to learn more about Knock, visit www.Knock.co or email offers@knock.co.